Tourism
destinations reinvent themselves for various reasons
ranging from intrinsic characteristics of tourism
demand, economic behaviour and attitudes towards environments
and local communities. An idea currently popular among
the managers of tourism facilities, heritage resources
and local places is the shift from coastal resort
‘blue’ tourism to urban heritage ‘grey’
tourism. This article will use the case of Malta to
examine the processes and instruments of such change,
the constraints and issues associated with it and
the possible scenarios. |
